We provide writing and advisory services for fundraising materials including appeal letters for campaign materials. You can contract for the letter itself with recommendations on recipients and timing, or for a comprehensive mail plan that includes:
- Versions of the letter for different constituent groups including mail merge options
- Drafted return gift envelopes and other inserts as needed
- Detailed recommendations on recipient groups and methods for selecting these.
- Timeline for mail drop, follow up and reporting requirements.
- Draft of basic thank you letter and recommendations on personal letters for higher donors.
- Other related recommendations for highly effective mailing.
To create the most effective materials for you, we will need sufficient background and understanding of your work and mission, so our time will include phone, Skype or in-person preparatory meetings. If we have worked with you in the past, this can be relatively short but in any case there is a $250 minimum for writing an appeal letter.